Zigpoll

Post-purchase and on-site surveys that connect customer feedback to store activity.

SubscriptionMarketing
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Reported revenue≈ $125,000MRR · Unspecified $Around the close of June 2026, disclosed July 2, 2026Original disclosure
Business modelSubscriptionMarketing
Profile depthResearched profileProduct facts and editorial breakdown
Source checkedOct 19, 2026Observation date, not revenue cutoff

Business overview

Public positioning

Post-purchase and on-site surveys that connect customer feedback to store activity. In the July 2026 first-person interview, Jason Zigelbaum says he runs the company solo, without a cofounder or sales team. This is a dated self-description rather than an independent staffing audit.

How it makes money

Free response allowance, paid survey plans and enterprise options. Plan value scales with response volume and workflow requirements.

Business breakdown

Researched Oct 19, 2026

Source-linked product facts, followed by MRRTrace analysis of the customer problem, workflow, trade-offs and questions to test.

The customer problem

A store can observe purchases and abandoned visits while still not knowing what shaped the decision. Zigpoll places questions inside customer interactions and connects answers with store activity. Analysis: a focused entrant could begin with one decision that an operator repeatedly struggles to explain, rather than building a general-purpose research suite.

Core workflow

  1. Install the survey integration and choose the point in the customer journey where a question is useful.
  2. Publish a short survey and collect responses with the relevant store context.
  3. Review recurring themes and decide which product, support or acquisition change to test.

What customers pay for

Analysis: measure whether answers lead to a specific operational decision, then test its effect separately. Survey response counts and attractive summaries do not establish a causal improvement in revenue. For an agency buyer, also measure the time required to configure and maintain the workflow across clients.

Distribution signals

Observed channels and entry points; their performance is not inferred.

  • App marketplace and agency referrals

    The founder identifies the Shopify App Store as the largest individual signup channel and describes agencies bringing the tool to multiple clients. These are his reported channel observations.

    Evidence

Trade-offs

  • Analysis: a marketplace can concentrate demand but also concentrates policy and integration risk.
  • Analysis: supporting agency accounts may increase repeat adoption while adding permission, billing and service complexity.

Open questions

  • Which survey answer would change a real decision for the first customer?
  • Can the installation and reporting workflow be repeated across stores without hands-on founder service?

A MRRTrace reading of public product material. Trade-offs and questions are editorial analysis.

Revenue evidence

Founder disclosure in interview
≈ $125,000MRR · Unspecified $ · Around the close of June 2026, disclosed July 2, 2026
Reporting period
Around the close of June 2026, disclosed July 2, 2026
Figure as of
Jun 2026
Reporting method
Founder disclosure in interview
Source checked
Oct 19, 2026
Source published
Jul 2, 2026

The founder reports closing June at around $125K MRR. His $2M ARR figure is a future goal, not the published achievement. Dollar currency is unspecified. This is a dated founder report, not independently verified payments or profit.

Jason Zigelbaum, first-person founder interview, July 2 2026
This historical disclosure is separate from any current Stripe connection shown on this page. MRRTrace has not audited the business. Revenue is not profit, and historical figures are not current earnings guarantees.

Free plan and paid response tiers; see current limits

The source page may change its prices, limits, or offer after the recorded check date.

What founders can learn

Editorial notes

Study how one repeat customer-feedback workflow can reach buyers through an established app marketplace.

Before you build something similar

  • Platform integration and marketplace distribution bring dependency on another company.
  • Store closures, seasonality and multi-client support can make retention and workload uneven.
  • The reported scale is a mature business outcome, not evidence of quick or effortless replication.

These are MRRTrace observations, not statements by the founder or proof of a repeatable outcome.

Source material

3 sources
  1. Official product Public source · Checked Oct 19, 2026
  2. Official pricing Public source · Checked Oct 19, 2026
  3. Original first-person founder income and operating account Public source · Checked Oct 19, 2026